Camping digitally: With onlinejungle.camp

The camping market in Germany and Austria has been booming for years. More and more people are choosing the nature and freedom of camping as an alternative to classic hotel stays. According to the statistics platform Statista, annual growth of over 3 percent is expected in the German camping market in the coming years. A current study by the German Economic Institute for Tourism (dwif) illustrates this trend: In 2023, caravanning vacationers in Germany alone achieved a record turnover of 19.5 billion euros - an increase of almost 8 percent compared to 2022.

A stable development is also visible in Austria: According to “Statistik Austria”, Austrian campsites recorded over 8.3 million overnight stays in 2023. In the first half of 2024, 2.5 million overnight stays were registered at the country's 688 campsites.

Camping is therefore one of the top tourist topics of our time. But many campsites in Germany and Austria are neither easy to find in the digital space nor can they be booked directly online. Operators are wasting enormous potential as a result. This is exactly where onlinejungle.camp, the subsidiary founded by feratel Germany in 2023, comes into play.

At a time when vacationers are increasingly booking trips spontaneously and flexibly, a digital presence is becoming a decisive competitive advantage. By working with onlinejungle.camp, campsite operators can increase their occupancy. This makes your camping holiday an easy and pleasant experience, not just on site, but right from the moment you book it.

With the clear goal of improving the online booking of campsites, onlinejungle.camp guides its customers safely through the digital jungle. The team of experts analyzes existing offers and develops tailor-made sales concepts. Each campsite receives individual advice to optimize its online presence and position itself successfully in the increasingly competitive market.