feratel media technologies AG is expanding its offer in the digital sector. feratel has acquired 50 percent of pixelpoint multimedia werbe GmbH. The crossmedia agency from Carinthia specializes in web design, data management and digital marketing.
Collecting tourism data from a destination (which are copyright-free and designated as such) in a database – according to defined standards – and making this data freely available to all market participants via a widget and interface is the core idea of open data.
Individually tailored to the interests and the period of stay, the PIA – the Personal Interests’ Assistant from feratel – will delight guests from 20 well-known tourism destinations in the D-A-CH-LI area (German-language speaking region).
feratel’s panorama videos are ideally suited for all digital channels – ranging from linear TV, Smart TV, HBB TV, to video on demand, YouTube, apps and online to social media platforms and artificial assistants.
